Just one of those red brick walls

The photograph is simple enough, and common enough. It’s a very straightforward picture that I took of a patterned red brick wall. Nothing out of the ordinary. And yet, my photographic treatment is quite different from all the other red brick walls that you may have actually seen in real life or in pictures. The way the red brick wall has been framed in an unexpected tilt, the dynamic composition, the shallow depth of field, the ever so slightly soft-focus, the intensified color saturation, and the the vignette treatment of the four corners — all of these makes for actually a rather unique red brick wall. In other words, it is both comfortingly familiar, and at the same time, strangely new, unique and quite unexpected. How something so common can be so “new” or so “different” is the idea behind the stock photography treatment that I aim to do. While, understandably, there is no longer much that is totally new, we can at least re-invent what is familiar and turn it into something that is quite surprisingly, well, new. By itself and on its own, the red brick wall pictured is a strong graphical photographic element. But when a well-crafted message is added to it, such as in advertising campaigns or even for a good cause, the impact can be quite powerful. When creating stock photographs, I always keep in mind that there’s a message out there that can be said, and for which, my stock photography can speak for in a universal visual language that can easily be understood by all. For inquires on my stock photography, please email dominiquejames@mac.com.